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Complete Guide To Segments In Google Analytics
Google Analytics Segments When you are wanting to dive deep into the data of Google Analytics chances are you are going to want to use segments to categorize and compare groups of users. We are going to be taking a deep dive into what segments are, how to use them,...
Google Data Studio Template For Same Weekday Comparison
Google Data Studio is a great way to organize and visualize data. There are many different templates that allow you to quickly create a dashboard that gives you all the information you need. After searching for a Data Studio template that showed the same weekday...
Marketing Math Template
If your boss or client comes to you and tells you they want to make $10,000 this month in revenue and asked you if it was possible, what would you say? Would you just look at them and say “yeah we can do that”, then rush back to your computer in a panic just hoping...
Track Your Google Ads Quality Score
Quality score can be a very frustrating part of running a Google Ads account. Over the years Google has given us some insight into what goes into a quality score, but it still can be very difficult to see if the optimizations you made last month are making are really...
Broad, Phrase, or Exact Match Keywords. What Is Best for Your Business?
Broad, Phrase, or Exact Match Keywords. What Is Best for Your Business? If you have used AdWords you know how important it is to know the difference between Broad, Broad Modified, Phrase and Exact Match keywords. For those who are new to AdWords, these terms may seem...
Winning Local Search With Geo Ad Customizers
If you are looking for a way to make your ads more local with automation then geo ad customizers are the perfect tool. Geo ad customizers work by pulling data from a spreadsheet and dynamically putting the user's city into an ad based on their IP address. This...